- La Fira inaugurates seven new establishments, Thader adds five; and Bahía Plaza formalizes three others
- The openings represent the first implementation of the brands in the provinces where the SOCIMI centres are located
Madrid, October 25, 2022 – SILICIUS Real Estate, a SOCIMI (Spanish REIT) specialized in the management of long term properties with stable income, expands its commercial offer with the opening of 14 new establishments throughout this year in the three Shopping Centres managed by the company: a Fira (Reus, Tarragona), Bahía Plaza (Los Barrios, Cádiz) and Thader (Murcia). With these openings, operators ratify their confidence in the Shopping Centres managed by SILICIUS to implement their first physical stores in the provinces where the assets are located, expanding the commercial offer of these zones and their areas of influence.
La Fira Shopping Centre (Reus, Tarragona) revalidates its position as a young shopping centre with the commitment of major brands of restoration, fashion and lifestyle. Among the new labels are KIABI, the French fashion firm for the whole family; Tramas+, home textile decoration chain, and Pepco, the Polish fashion and home giant at affordable prices. In addition, the restaurant offer includes Llagurt, chain of artisan ice cream and natural yogurt; Sushisom, a national Japanese food chain; and Nescafé, the first kiosk in the country to serve the coffee brand’s range. It should be noted that the Shopping Centre has already announced the arrival of new brands such as Fitness Park, leading gym chain in France that will install its first centre in the province of Tarragona;
and New Yorker, one of Europe’s leading fashion companies in the Young Fashion sector.
For its part, Bahía Plaza Shopping Centre has hosted the inauguration of three new establishments made up of the toy shop Toy Planet, a restaurant of Goiko Grill and a MGI store, dedicated to the sale of toys and household items.
Thader Shopping Centre (Murcia) has expanded its range of products and services with the inauguration of La Boca te lía, a new restaurant of the sandwich firm of Murcian origin; a Calzedonia store, specialized in the sale of underwear and hosiery; and the incorporation of the Ecological Laundry Detailer. In mid-November, it will inaugurate HIELOMANIA, an ice rink of 550 meters, the largest in the Region of Murcia.
From the company, Mayte Forján Arce, Asset Manager of the Shopping Centres of SILICIUS, has highlighted that “in SILICIUS we focus on improving the user experience through a diversified and secure commercial offer”. Moreover, she pointed out that “the recovery in occupancy and attendance levels in recent months shows that shopping centres begin to reposition themselves as one of the assets that are best evolving within the retail sector”.
SILICIUS’ centres priorize the user experience
During the last months, SILICIUS shopping centres have launched important campaigns in which the user’s shopping experience is prioritized, as well as other social and environmental awareness actions.
On the one hand, Thader has implemented family-friendly services through initiatives such as a Bilingual Toy Library, an educational space in which the youngest members of the family can learn English through different interactive activities and games. The centre has also signed a contract with WILD PROJECT to host a temporary exhibition of dinosaurs in an establishment of more than 2,000 sqm.
In addition, the assets incorporate among their programming and commercial offer several cultural and sporting events in collaboration with local governments, associations and entities as a sign of commitment to the environment. As a reference, La Fira Shopping Centre has recently collaborated with the Tarragona delegation of AECC and permanently exhibits creations of students from various artistic centres of the educational and cultural environment of the city of Reus.
A model of commitment to sustainability
Likewise, SILICIUS reinforces its commitment to the environment and people through the initiatives that the shopping centres host in their programming and service offerings, such as the presentation of the program ‘Active for a sustainable future’ with which the SOCIMI (Spainsh REIT) will carry out an ambitious collaborative reforestation program for the implementation of new green areas in different parts of the Spanish geography. These commercial areas have also hosted other actions such as different blood donation campaigns and collection of first aid materials and necessities as a show of support for Ukraine.
This social commitment carried out by the company through its centres is completed with the installation of charging points for vehicles and electric scooters that contribute to energy efficiency.
